MIAMI, USA, March 13, 2009 — Nikki Beach, known globally for amazing parties, music and entertainment, announced the launch of its new music social network, Nikki Beach Music ( With the launch of Nikki Beach Music, Nikki Beach has created the web’s premier music destination, offering the most exclusive music, entertainment news, music events, best dance parties, DJs, producers and top music downloads. The site will provide the members a gold mine of musical discoveries and an opportunity to explore new sound and visual experiences.

The new site will be the central place for music fans and will deliver music and music-related content from a different lineup of Producers and DJ’s who will be playing only the newest compositions, straight from the studio and into your hearts. The site will provide music lovers an opportunity to experience the original music straight from its inception.

“Nikki Beach is known for amazing parties, music and entertainment; so we have redesigned our Music Company to become a premier platform for people that love music, music events, dance parties and a place to download amazing music for our jet set customers.,” said Mike Penrod, Nikki Beach partner and founder of

Nikki Beach Music is also incorporating productions studios in a few of their locations so top artist from around the world can produce music with Nikki Beach Music and then tour within the Nikki Beach properties and premiere events worldwide.

As an incentive for the new members becoming a part of this premier music social network, Nikki Beach Music is giving away the newest CD download as a gift for all online members. This promotion is valid till March 22, 2009, so join now and avail this exclusive offer. Members of the will also get VIP passes to the Winter Music Conference and meet the stars and have access to the VIP area.

The Winter Music Conference in Miami Beach is set to kick off with a music launch party on Wednesday March 25th.

What: Winter Music Conference

When: Wednesday March 25th

Where: One Ocean Drive, Miami, Florida 33139 USA

RSPV: for VIP entrance

For more information about the event, please visit

About Nikki Beach

Winning the #1 spot in Travel Channel’s “World’s Sexiest Beach Bars” and notably quoted as “The Sexiest Place On Earth” by the London Observer, Nikki Beach has earned an undisputed reputation as the ultimate beach club concept bringing dining, fashion, music and entertainment together. Find a unique blend of beauties from all parts of the globe sharing an afternoon champagne spray or an energy-filled night complimented by endless music spun by world renowned DJs, signature cocktails and eye-catching entertainment.

The Nikki Beach concept has transcended its international venues and grown into a global lifestyle company, complete with a clothing line, Endless Summers byNikki Beach—which will be launched at the 2009 Cannes Film Festival—Marketing and Public Relations Divisions, Global Sponsorships and Special Events, a music division, Nikki Beach Music, with a newly opened recording studio, a VIP Membership card and concierge program, boutique hotels & resorts and a seasonal publication, Nikki Style, covering everything jet set from fashion to travel, music and art.

The Nikki Beach lifestyle can now be experienced in eleven cities, in eight different countries with more locations to come in the near future: Miami Beach, Florida, USA; Hollywood, Florida, USA; Reno, Nevada, USA; St.Tropez, France; St. Barth, French West Indies; Marbella, Spain; Cabo San Lucas, Mexico; Marrakech, Morocco; Providenciales, Turks and Caicos Islands; New York City, New York, USA; Koh Samui, Thailand.

For more information on Nikki Beach, please visit